Thursday, June 19, 2014

The "Weight Loss Scam" - a Nutrinut's point of view

Ciao Nutrinutters :)

Here are my thoughts on the weight loss scam:

I believe most of us have seen the videos on senator McCaskill questioning Dr. Oz’s participation in the weight loss scam. I cannot argue that his show can be informative and he does have a true gift with words and the ability to teach. My issue is not with alternative medicine, for I do believe that nature’s medicine is truly powerful. My issue is with all the weight loss bull and how he chooses to display this info in his show. On the other hand, I also have to strongly disagree with the claim that weight loss is only about dieting and working out.



Only someone struggling with weight loss fully understands that it is a bit more complex than that. There could be hormonal issues involved, psychological factors, and even some sort of addiction. To make things worse, we have people advertising in the media constantly that they have the answer to it all...they promise people something that most have desired for so long, struggled with, and failed—the control of their weight.
So going back to the news, my issue with all this is just giving people the false hope…the miracle they have all been looking for. In my eyes however, Dr. Oz is only the very tip of the iceberg. While the blame is being directed at one person, I am sure that the food industry is just loving the focus for once not being on them. Guess what? This Nutrinut has not forgotten about you. I still think that the big problem lies there. I consider the “weight loss miracle” scams just businesses trying to bandage a broken bone. And people will go for it because they don’t know what else to do…when in reality, the cure lies in healing from inside out.

And this is where the food industry comes into play. In my eyes, they are responsible for offering crappy food filled with sugar, salt, and additives, even though they are fully aware of the health consequences. To get away with this, all they have to do is hire a brilliant marketing team that will add a lovely spin to their product in order to make us feel safe and comfortable in consuming poison. An article published this week addressed just this. It showed how marketing distorts people’s perception of what is a healthy product. The participants were presented with options and they had to pick which one was healthier. The interesting twist is that the difference was not in the product but that one contained health claims such as “contains antioxidants” in a cherry soda while in the other, the claim was removed. The participants got a “false sense of health” and believed that the one with the claim was the better option.

I guess I did go a bit off topic, but for me, the true weight loss scam starts with the food industry. They manufacture harmful products and the cherry on top, market them as healthy.


The good news is that you, yes YOU, can do something about it! Make smarter choices. If it sounds too good to be true (i.e. a soda with antioxidants, organic fruit snacks, heart healthy, sugar filled cereals, etc.) then it probably is. If you want antioxidants, eat fruits! ;)

XOXO
-The Nutrinut-

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